My magazine cover will include 3 fonts: one for the
Masthead, one for the cover lines and one for the extra stuff like the
strapline. The top half of the mood board has fonts that I could use for both
the masthead and cover lines. Being an 8-bit music magazine, I wanted a retro
font for the masthead. A more pixelated font will give the magazine the exact
feel that I need to get it to appeal to my target audience. They will see the
magazine and will understand that it has something to do with either video
games or 8-bit music. To appeal to perhaps a wider audience, I have included
fonts that reflect comic books and electro style music as well, as people who
like those things fall into my target audience as well, but those fonts I think
will be saved for the cover lines rather than the actual masthead as the appeal
is far greater targeted towards people who like video games and/or chiptune
music.
The lower half of the
mood board has fonts that could be used for the main body text in the magazine.
The fonts are all sans fonts as opposed to serif fonts because sans fonts are believed
to be slightly easier to read on screens, in case the magazine gets popular
enough to be made available on eBook readers. These fonts also take up slightly
less memory than serif fonts so they will be able to be downloaded slightly faster.
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